In today's post, I wanted to explain a little about what a content management system (CMS) is, and highlight some reasons why your site should run on one.
A content management system is a web platform where you can build a website that allows the site owner relatively easily to make changes and updates to your site. I say "relatively" because some can be very light, while others can be a little more complicated.
Over the years, there has been a growing shift towards content management systems of all types and possibilities. And for many good reasons.
But how do you know if your site should run on a CMS?
Well, if you have a static site that hasn't been updated for months (God forbid, years), or you may not know how to access the content on your site, or (as in many cases), you can't wait from your web developer ... then a CMS should not be an option, it is a necessity.
In fact, I think there are 5 very good reasons why you should seriously consider migrating or moving your site to a content management system.
{One} There's a CMS for everyone
While my favorite CMS is without a doubt WordPress, there are dozens of content management systems to choose from.
Some are great for use on small pages with few pages and little customization or functionality.
Others, such as WordPress and Drupal, are perfect for blogs and websites for small and medium businesses.
And there are still others, such as Magento, that are extremely robust and can handle websites, even for larger companies.
So in reality, there are no businesses or sites too big or too small to be built in a CMS. It is very likely that you will find one that is perfect for you.
{To} Peezy easy to update and maintain
In most cases, updating your site in a content management system can be as simple as updating a Microsoft Word document or sending an email.
Most people know how to do it, so I generally feel very confident when I explain to a customer how to update their site after configuring it in a CMS.
The "panels" of the content management system are generally designed in such a way that even the most novice users can update their site quickly and easily.
Because there are literally millions of websites running content management systems and millions of users, there is generally a lot of support and tutorials available to anyone through Google or any other search engine.
So if you forget how to update your site and are too bothered to call your web developer for the 20th time that day ... then help is usually just a search, click outside.
But once you get comfortable updating your site, you might even consider it fun.
You can change the text of your site, change and add photos, change and add videos, and even keep up to date with all "news" or "portfolio".
{Three} templates, themes, and customizations
The availability and popularity of content management systems adds a measure of web standardization.
For example, if you give ten kids a LEGO box and ask them to build what they can imagine, you will probably end up with ten different creations or designs. But although the final results seemed different, each child had to work within the constraints that the LEGOs were designed to do.
Similarly, designers and developers can create templates, themes, and be able to fully customize the look of your site while maintaining the integrity of the visitor management system.
Many CMS even have large communities of people offering their pre-made and pre-designed themes and templates at a cost, and some even for free.
There really is an appearance for everyone.
{Fire} Search Engine Optimization (Depends)
I will have to get on my soap box just a second here and explain why I chose to leave search engine optimization as one of my 5 reasons.
As I mentioned before, I'm a big WordPress fan. And I have to say that WordPress developers have done and continue to do a fantastic job when it comes to creating a platform that search engines love.
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